By the end of the module pupils should understand the notion that a media text has been carefully and deliberately constructed to produce a specific response or message for a particular audience. Each unit should only be regarded as a starting point- or even a revision aid- they are not intended to be a completely comprehensive teaching resource. Each unit gives exposition, examples and activities for the students to use in the classroom. Units covered in this module all deal with image analysis including; Basic semiotics - Sign systems and decoding visual images, Presentation codes - Camera shots and movement, Representation - Denotation and connotation, Image manipulation - Anchorage and cropping.
Images for parts 2 and 3 of the foundation module test supplied by www.cullenphoto.com
While all resources were correct at the time of publishing, teachers should be aware that things move quickly in the media industry and should therefore check that the information is still current and correct.